College students want a new 

way to talk about RISK.

Are you encouraging underage drinking?

Let’s get one thing out of the way…. 

No.

Our title is not “Beers Are Good,” and our presentation reflects that. We celebrate students who choose not to drink, and our outcomes indicate that our presentation helps students reduce overall alcohol consumption.

More Good Times

Alcohol has a massive impact on our friendships. But most ways of talking about it are a buzzkill. So we built our own - balancing memes, storytelling, and deep discussion.

We’re the student’s choice for a reason.

BAB unlocks more core memories with your best friends.

Less Bad Times.

Alcohol abuse wrecks chapters, mental health, and lives. It is strongly linked to sexual assault and hazing cases.

Focusing on a root cause of our problems not only helps your members now, it invests in their life after college. 

As Seen At:

Our Story

While visiting hundreds of schools across America for our Fraternity, we noticed two themes:

  1. ) Almost every incident traces back to someone getting too drunk

  2. ) The same people often don’t pay attention to risk education

This creates a vicious cycle of substance abuse, boredom or frustration, and more substance abuse. Logic didn’t seem to help, so we tried something else: 

Meme’ing the irony.

Beers Aren’t Bad was born - by accident. 

As our DMs filled with requests to present, it became clear:

Modern students want modern solutions. 

Substance abuse causes too much expense, reputation damage, & stress to put up with the status quo. So, what is BAB? We’re a grassroots movement, blending education and entertainment with a vision to revolutionize risk reduction, and we’re just getting started. 

Want to set up a presentation?

There’s no commitment, pressure, or obligation.